The Lifestyle Edit Podcast

156. How To Pivot Your Business Model To Evolve With You

Episode Summary

Selling services online in this way is still relatively new. There isn’t a blueprint and example of what it looks like almost a decade in when you’re evolving and growing and desire the space to do things differently without burning down what you’ve built. This is exactly what we explore in this episode of the podcast with Unmeasured founder and intuitive eating practitioner, Simi Botic.

Episode Notes

Selling services online in this way is still relatively new. There isn’t a blueprint and example of what it looks like almost a decade in when you’re evolving and growing and desire the space to do things differently without burning down what you’ve built.

This is exactly what we explore in this episode of the podcast with Unmeasured founder and intuitive eating practitioner, Simi Botic.

Tune in as Simi walks you through what her business model once looked like, the signs that came up that made it clear it was time to pivot and what it has looked like to pivot in order to create a business model that truly aligns with who she is and what she wants today.

We talk about:

• The pros and cons of high touch, high ticket offers versus more accessible subscription models.
• Navigating the fears in letting things go that are working financially and that people know you for in order to make space for where your intuition is leading you.
• What it means and looks like in practice to create a business by design.
• The work Simi has done to unattach her happiness, self-worth or identity from the business.
• The evolution of her relationship with social media, how much she shares and finding a sweet spot that allows her to use it as a tool without consuming her.
• Deciding which seat you want to occupy in your business that allows you to be in your zone of genius and also allows you to create the biggest contribution to the company’s growth.
• How motherhood has informed the evolution of her business model and how she’s harmonized being hands on as a parent and going for her own personal goals.
• Deconditioning from people pleasing habits and self-abandonment
• Unpacking the fear of judgment about getting a full time job almost a decade into her entrepreneurship journey.

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